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Google Testing New Generative AI Features for YouTube

Google is taking a step further to enhance the YouTube experience by testing two new generative AI features. The first feature involves organizing long comment threads into themes or topics using artificial intelligence. This will make it easier for creators and users to engage in conversations or find inspiration for new content. The second feature is a conversational AI tool that provides answers to questions about the video being watched, offers related content suggestions, and even provides quizzes for academic videos. While these features are currently being tested by a select number of users, YouTube Premium subscribers will have the option to opt in to these new features. This article explores Google’s experimental AI features for YouTube and highlights the company’s commitment to gathering feedback for improvement.

Google Testing New Generative AI Features for YouTube

YouTube Organizes Comment Threads with AI

YouTube is now using artificial intelligence (AI) to organize comment threads based on themes or comment topics. This new feature aims to make conversations on the platform more focused and engaging. Instead of scrolling through a long list of comments, users can now easily find and participate in discussions related to specific topics.

Creators on YouTube can also benefit from this AI-powered comment organization. They can use comment summaries to join conversations and interact with their audience more effectively. Additionally, comment summaries can serve as a valuable source of inspiration for creators, helping them come up with new content ideas based on the feedback and discussions happening in the comments section.

It’s important to note that comment topics are pulled from published comments only. Comments that are held for review or include blocked words will not be used to create topics. This ensures that the topics presented are relevant and safe for users to engage with.

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The testing of this new feature is currently limited to mobile users. Users who have access to this feature will see a star icon indicating the presence of comment topics on a small number of videos in English. This limited availability allows YouTube to gather feedback and make improvements before potentially rolling out the feature to a wider audience.

AI-Driven Comment Organization

With the introduction of AI-driven comment organization, YouTube aims to make conversations in the comments section more organized and meaningful. Instead of sifting through a long list of comments, users can now easily find and engage with discussions related to specific themes or topics.

Comment topics are created by the AI based on the content of the published comments. This ensures that the topics are relevant to the video and the ongoing conversation. This AI-driven approach saves users time and effort by presenting them with the most relevant comments first, allowing them to dive deeper into discussions that interest them the most.

However, it’s important to note that comment topics will not be created from comments that are held for review or contain blocked words. This ensures that the topics generated are safe and in line with YouTube’s community guidelines.

Limited Access and Mobile Testing

Currently, the AI-powered comment organization feature is being tested exclusively on mobile devices. This limited availability allows YouTube to gather feedback and evaluate the effectiveness of the feature before potentially rolling it out to a wider audience.

During the testing phase, only a small number of users will have access to comment topics. These users will see a star icon next to videos that have organized comment threads. This star icon serves as an identifier, indicating that the video has comment topics available for exploration.

By limiting the access to a subset of users, YouTube can collect valuable feedback and identify any potential issues or areas for improvement. This iterative testing process helps ensure that the feature meets the needs and expectations of the YouTube community.

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Engagement and Content Inspiration for Creators

The AI-driven comment organization feature not only benefits users, but also provides creators with new opportunities for engagement and content inspiration. With comment summaries and organized comment threads, creators can easily join conversations and interact with their audience in a more meaningful way.

Creators can use comment summaries to gain insights into the discussions happening around their videos. This feedback can help them understand their audience better and tailor their content to their viewers’ preferences. Additionally, comment summaries can serve as a source of inspiration for creators, helping them come up with new ideas and topics for future videos.

By actively participating in conversations and addressing topics raised by their audience, creators can foster a stronger connection with their viewers. This engagement can lead to increased loyalty and support from the YouTube community.

Google Testing New Generative AI Features for YouTube

Google’s Pursuit of Continuous Improvement

Google acknowledges that the AI features being tested are experimental and may not always be perfect. This is why the testing is limited to a select number of customers, allowing Google to collect feedback and make necessary improvements.

Google is committed to refining the AI features based on user feedback and iterative testing. By continuously evaluating and iterating on these features, Google aims to deliver better user experiences with each iteration. This commitment to continuous improvement ensures that YouTube remains a dynamic and evolving platform that meets the needs and expectations of its users.

In conclusion, YouTube’s use of AI to organize comment threads based on themes and topics is aimed at enhancing the user experience and fostering more meaningful discussions on the platform. This feature benefits both users and creators, allowing for easier engagement and content inspiration. With the experimental nature of these AI features, Google is actively seeking feedback and working towards delivering an even better YouTube experience in the future.